TACO SHELLS
Personal Project - 2020
The objective behind this project is to redesign the original Trader Joe's Shells package. I noticed that the composition, the graphics, and the typography need to be improved. The typographic layour is cluttered without structure and the graphics do not enhance the text. I came up with a solution to make a new design looked distinguished, modern, and festive.
Tools: Adobe Illustrator
Artisanal Chocolate Bar Packaging
Personal Project - 2021
The objective is to design a new chocolate bar for a specialty artisanal chocolate company. I wanted my chocolate bar to be contemporary and appealing to the buyers. I designed two chocolate bars and named the chocolate brand called Alice's Chocolate Bar.
The first chocolate bar contained pistachios, cranberries, and cocoa beans. I illustrated cocoa beans trees to advertise as the core ingredient. The second chocolate bar was milk chocolate flavored with mint crème. Similar to the first design, I illustrated mint plants as the main substance of the chocolate bar.
Tools: Adobe Illustrator
Typographic Cards
Personal Project - 2018
The objective is to design cards that represent the six major classifications of typography ( sans, serifs, script, slab serif, roman, novelty, and black letter). I wanted to use colors and symbols associated with Valentine's Day. For example, the color themes I used are red, white, and black and I used the letter 'O' as a signifier for lips.
Tools: Adobe InDesign
SERIF & SANS SERIF LETTERS
Personal Project - 2018
The objective is to design playing cards to help new design students to understand the difference between serifs and sans serifs by showcasing their anatomy. I wanted to emphasize stress, strokes, and serifs on serif fonts. For the sans serif letters, I emphasized proportions, stroke, and form.
Tools: Adobe InDesign
